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EXECUTIVE SUMMARY

According to the social survey results, more than half of the office workers in America (хх.х%) at least three times per week dine in their workplace, bringing their food in lunch boxes. The global market for Electric Lunch Boxes valued at $х.хх billion in 2017 is anticipated to reach $х.хх billion by 2024.

The global microwave oven market size was valued at USD хх.хх billion in 2017. It is anticipated to expand at a CAGR of х.х% over the forecast period. Surging demand for frozen & precooked ready-to-eat food, changing eating preferences & lifestyles, and rising disposable income of consumers are among the key trends escalating market growth. Market players are increasingly integrating appliances with Internet of Things (IoT) platform. Smart kitchen appliances operate remotely and wirelessly in real time through mobile and desktop applications. Widening base of working-class population is likely to fuel the demand for microwave oven.

We created a completely new category in the microwave oven market – portable microwave oven and we are pioneers in this market. According to our calculations, this market can be estimated at about $ х billion, up to хх% of the cost of the market of stationary microwave ovens. For our first product – portable alternative to a microwave oven, it is possible to develop a model for auto-corporations. If we take as an example the top 10 car producers which sold хх million cars in total for 2017, then sales of cars, bundled with our device, may well account for х.хх% (about х.х million cars per year, bundled with a Neoven) of the sales. So, we can plan sales at the level of ххх thousand units/ month, or х.х million units/year. So, the end users are: 1) B2C clients – workers, travelers, parents of a school-age child, drivers (taxi drivers, truckers etc.), anyone who likes healthy food etc. 2) B2B clients: cars producers.

The purpose of the project: creation of a portable microwave oven producer company.

The main object of the brand is to create the new types of products and to reconsider those that are already represented on the market. For example, new kinds of refrigerator and washing machine.

Website: http://neoven.me

Neoven advantages:

● Compact and lightweight;
● Convenient for carrying the food with you
● Heats the food
● Operates on batteries that last for long periods of time
● Using the additional modules you can boil water, make fresh juice or fresh, store ice cream.
● The lid serves as a spacing; there is a compartment for cutlery on the side of the device and a handle for easy carrying.
● Stylish design and bag-cover.
● In the future there will be new modules with different functions.

MАIN PROJECT COEFFICIENTS

The amount of necessary investment is: ххх ххх USD.
The Pаybаck Period comprises: х yeаrs and х month.
Net profit: 1st yeаr – ххх ххх, 2nd yeаr – хх ххх ххх, 3rd yeаr – хх ххх ххх, 4th yeаr – хх ххх ххх, 5th yeаr – хх ххх ххх USD.

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